Something Different. People Who Think in Colour
Description
Something Different. People Who Think in Colour by Sue McKenzie and Ron Sheppard. Small to Medium-sized Enterprises (SMEs) are the basis of the New Zealand economy and therefore the source of economic growth and a rising standard of living. Entrepreurial activity in this area of business is therefore essential to the ongoing development of New Zealand. This book is both an inspiration to those striving to succeed in enterprise and a testament to those who are already succeeding. Originally intended as a collection of case studies for use by the Bachelor of Business Innovation and Enterprise students at the Christchurch Polytechnic Institute of Technology (CPIT), the original concept has evolved to be of a much wider interest and application. Through reading about the successful New Zealanders in this book we can understand what motivates them and enables them to succeed. Some of the innovative and enterprising New Zealanders featured in Something Different are Alan Brady of Gibbston Valley Wines, Julie Dalziell, Cuisine magazine, Michael Mayall of Cookie Time and Dick Hubbard of Hubbard Foods
Details
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Author:McKenzie, Sue & Ron Sheppard
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Book Condition:Very Good
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Publisher:Hazard Press, NZ
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Edition:First
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Jacket Condition:None
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Binding:Soft Cover
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Location:G1
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ISBN:0908668678
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Size:8vo
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Pages:200
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Publish Date:2006